---
title: "WATCH: GACP, a Lifeline in an Evolving Cannabis Industry"
description: Join CertiCraft founder (Sami) and CanSat Consulting founder (Ashish) for an eye-opening discussion on Good Agricultural and Collection Practices (GACP).
image: https://certicraft.com/hubfs/Screenshot%202025-11-10%20at%2017-47-09%20Webinar%20__%20GACP%20A%20Lifeline%20in%20an%20Evolving%20Cannabis%20Industry%20-%20YouTube.png
---

# WATCH: GACP, a Lifeline in an Evolving Cannabis Industry

Published


Nov 11 2025

Author


Sami Majadla

![WATCH: GACP, a Lifeline in an Evolving Cannabis Industry](https://certicraft.com/hs-fs/hubfs/Screenshot%202025-11-10%20at%2017-47-09%20Webinar%20__%20GACP%20A%20Lifeline%20in%20an%20Evolving%20Cannabis%20Industry%20-%20YouTube.png?height=477&name=Screenshot%202025-11-10%20at%2017-47-09%20Webinar%20__%20GACP%20A%20Lifeline%20in%20an%20Evolving%20Cannabis%20Industry%20-%20YouTube.png)

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In October, [CertiCraft](https://certicraft.com/) founder [Sami Majadla](https://www.linkedin.com/in/thisissami/) and [CanSat Consulting](https://cansatconsulting.com/) founder [Ashish Singhal](https://www.linkedin.com/in/asinghalmsc/) had an eye-opening discussion on **Good Agricultural and Collection Practices (GACP)**. Here is [the recording of their live webinar](https://youtu.be/X6CuZ53FaF4).

As discussed in the webinar, [GACP](https://www.ema.europa.eu/en/documents/scientific-guideline/guideline-good-agricultural-collection-practice-gacp-starting-materials-herbal-origin-revision-1_en.pdf) can bring massive financial windfalls to cannabis growers that play their cards right. We all know that things are incredibly [hard in today's cannabis industry in Canada](https://certicraft.com/learn/cannabis-policy/the-dire-state-of-craft-cannabis-in-canada-white-paper), with horribly low prices that do not cover the cost of truly high quality craft cannabis. For those who successfully navigate the GACP framework, an increase in $1-2 per gram can be massive. Like the title says, GACP can truly be a lifeline for cultivators.

This was a webinar that was broadcast in real-time to a live audience, and the growers in attendance directed the conversation with their questions and comments. The audience ended up being really interested in Sami & Ashish's conversation on setting up relationships and navigating the EU import/export market, so the focus of the webinar ended up being the business side of GACP. The presenters did a good job summarizing the process to get certified with GACP, though it was not the huge deep dive that was initially planned.

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![FREE WEBINAR! GACP - A Lifeline in an Evolving Cannabis Industry](https://certicraft.com/hs-fs/hubfs/GACP%20Webinar%20Blog%20Post.jpg?width=470&height=260&name=GACP%20Webinar%20Blog%20Post.jpg)

###### FREE WEBINAR! GACP - A Lifeline in an Evolving Cannabis Industry

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###### Cannabis Traceability with GMP/GPP

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